{"id":452,"date":"2026-04-30T09:13:28","date_gmt":"2026-04-30T09:13:28","guid":{"rendered":"https:\/\/pixels.ch\/?post_type=industry&p=452"},"modified":"2026-06-17T21:29:28","modified_gmt":"2026-06-17T21:29:28","slug":"immobilienmarketing","status":"publish","type":"industry","link":"https:\/\/pixels.ch\/de\/industry\/real-estate-marketing\/","title":{"rendered":"Real Estate Marketing"},"content":{"rendered":"\n
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Your Challenges<\/h2>\n\n\n\n

Four problems
we see every time.<\/h3>\n<\/div>\n\n\n\n
\n\n
\n
\n 1. \n <\/div>\n\n

\n Selling before it exists <\/h3>\n
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You’re marketing apartments that aren’t built yet. Buyers need to visualise a life that doesn’t exist. That takes more than floor plans.<\/p>\n <\/div>\n <\/div>\n\n<\/div>\n\n\n\n

\n\n
\n
\n 2. \n <\/div>\n\n

\n Long decision cycles <\/h3>\n
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Real estate is the biggest purchase most people make. The marketing must build trust over weeks and months, not just generate clicks.<\/p>\n <\/div>\n <\/div>\n\n<\/div>\n\n\n\n

\n\n
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\n 3. \n <\/div>\n\n

\n Multiple audiences <\/h3>\n
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Owner-occupiers, investors, real estate agents. Each has different motivations and information needs.<\/p>\n <\/div>\n <\/div>\n\n<\/div>\n\n\n\n

\n\n
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\n 4. \n <\/div>\n\n

\n Competition for attention <\/h3>\n
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Multiple projects launch simultaneously in the same region. You need to stand out immediately.<\/p>\n <\/div>\n <\/div>\n\n<\/div>\n\n<\/div>\n<\/section>\n\n\n\n

\n
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How we help<\/h2>\n\n\n\n

We sell spaces that do not exist yet.<\/mark> Down to the last apartment.<\/h3>\n<\/div>\n<\/div>\n\n\n\n
\n
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We handle the complete marketing chain: naming, brand identity, website, lead campaign, investor deck, signage. Everything from one source, everything aligned.<\/p>\n\n\n\n

For Futura, this meant: naming, branding, website and lead campaign. 80% of apartments rented before construction start. For Mettler2Invest, a systematic approach across multiple projects. For Villa Beaulieu, luxury positioning that matched the property.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

\n\n
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\n 80% \n <\/div>\n\n

\n Pre-leased <\/h3>\n
\n

For Futura, 80% of apartments were rented before construction even started.<\/p>\n <\/div>\n <\/div>\n\n<\/div>\n\n\n\n

\n\n
\n
\n 1 \n <\/div>\n\n

\n Partner <\/h3>\n
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Naming, brand identity, website, lead generation, investor deck and signage, all from one source.<\/p>\n <\/div>\n <\/div>\n\n<\/div>\n\n\n\n

\n\n
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\n End to End \n <\/div>\n\n

\n Marketing <\/h3>\n
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From naming and branding to websites, lead campaigns and investor materials \u2014 everything aligned from a single source.<\/p>\n <\/div>\n <\/div>\n\n<\/div>\n\n<\/div>\n<\/section>\n\n\n","protected":false},"excerpt":{"rendered":"

A new-build project doesn’t sell itself. It needs a name, an identity, a website, a campaign and a story that makes people want to live there.<\/p>\n","protected":false},"featured_media":2476,"template":"","meta":{"_acf_changed":true},"class_list":["post-452","industry","type-industry","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/pixels.ch\/de\/wp-json\/wp\/v2\/industry\/452"}],"collection":[{"href":"https:\/\/pixels.ch\/de\/wp-json\/wp\/v2\/industry"}],"about":[{"href":"https:\/\/pixels.ch\/de\/wp-json\/wp\/v2\/types\/industry"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pixels.ch\/de\/wp-json\/wp\/v2\/media\/2476"}],"wp:attachment":[{"href":"https:\/\/pixels.ch\/de\/wp-json\/wp\/v2\/media?parent=452"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}